FOUNDED BY SASHA FEDUNCHAK
CREATIVE MEDIA STUDIO TURNING LOCAL BRANDS INTO LOCAL ICONS
Daring Creative evolved out of that realization. Today, the studio focuses exclusively on brand photography and video—not as standalone assets, but as a way to translate a brand’s positioning, differentiation, and point of view into media that actually resonates.
The work is sharper, more opinionated, and more intentional, built for founders who want to stop blending in and start being recognized.
Daring Creative is led by Sasha Fedunchak, who also co-founded Daring Haus Ventures, where she serves as CMO and works alongside her husband to help business owners under $20M prepare for and execute successful exits.
OUR STORY
Daring Creative was founded in 2021 as a creative studio and brand consultancy offering web design, brand identity, social media management, photography, and video.
Like many creative businesses, it started broad—serving founders and small businesses across multiple touchpoints as they tried to figure out how to stand out in crowded markets.
Over the years, through hands-on work with hundreds of small businesses and dozens of founder-led brands, one thing became clear: most brands don’t struggle because they lack content. They struggle because what makes them different isn’t coming through.
That strategy becomes the foundation for the creative work with you.
Visually, we push beyond what’s expected in your industry. We’re always looking for ways to elevate, challenge, and sharpen how your brand shows up—so you don’t look like a polished version of everyone else, but a clear, confident version of you.
The result is marketing visuals that feel intentional, distinctive, and aligned with your business goals. Not trend-driven content.
Not watered-down aesthetics. Just creative work that connects your brand’s identity to the people it’s meant to reach.
THE WAY WE ROLL
We don’t start with trends, templates, or a signature look. We start with what actually makes your business unique—and how that difference needs to be communicated to your customer in order for them to trust you, choose you, and remember you.
Our process blends:
- a deep understanding of brand positioning and differentiation
- a sharp grasp of contemporary photo and video marketing
- and real insight into what your customer needs to see, feel, and understand before they buy or work with you
Daring Creative is a highly vetted team of top-tier creative and strategic talent, brought together for precision, taste, and execution. Every collaborator we work with is chosen for their professionalism, judgment, and ability to perform at a high level under pressure.
We are deeply collaborative, but we are not here to agree with every idea—we’re here to make the work better. Clients hire us for strong creative direction, honest feedback, and ideas that move the needle. We’re comfortable pushing back to ensure the end result is sharp and effective.
VIDEO EDITOR
HIRING
PROJECT MANAGER
HIRING
FOUNDER & BRAND STRATEGIST
SASHA
MEET THE TEAM
- alisha brown
atlantic boudoir
Let me tell you that I am OBSESSED. Doing a complete re-build of your business media can be an incredibly daunting task, but Sasha made it easy.
- naikia simone
art of aesthetics
This experience made me feel confident, fierce, empowered and really channel that CEO energy. And not to mention, I have content for days that is jaw-dropping!
- gillian hourihan
Working with Sasha and her team went far beyond my expectations! I highly recommend her, you will be in the best hands!
